Speed is a conversion feature
Every extra second of load time costs enquiries, especially on mobile and especially from paid traffic. Most small-business sites are slow for the same reasons:
- page builders
- a dozen plugins
- unoptimized images
- scripts that load whether they’re needed or not
I build with frameworks that ship almost no JavaScript by default, Astro for content sites and Next.js when the site is part of an app. Images are optimized automatically, and the result is a site that scores 95+ on Lighthouse and stays fast as you add content.
Built to produce leads, not just look good
A good business website answers three questions within seconds: Is this for me? Can they solve my problem? What do I do next? Every page I build has:
- One clear offer and one primary action per page.
- Proof near the claim: case studies, numbers, testimonials or demos.
- Lead capture that works: forms that reach your inbox or CRM, with spam protection and source tracking, so you know which pages and campaigns produce enquiries.
- Dedicated landing pages for ads, so paid traffic lands on the exact offer it clicked on.
SEO and AI-search ready from day one
Technical SEO is built in, not bolted on:
- clean URLs and canonical tags
- sitemaps and structured data (Organization, Service, FAQ, Article)
- fast Core Web Vitals and accessible markup
That same structure helps AI assistants like ChatGPT and Perplexity understand and cite your business. See AI search visibility if that’s a priority.
This very site is built the same way: Astro, MDX content, structured data and conversion tracking on every service page.
Pricing and scope
The fixed-price package covers up to eight pages, which is enough for most service businesses:
- home and about pages
- core service pages
- a contact page
- a blog or resources section
Larger sites, multilingual sites and migrations with hundreds of existing URLs are quoted separately after a short audit.
Hosting on Vercel or Cloudflare is usually free or a few dollars a month at small-business traffic levels. There are no plugin licences to renew and no security patches to chase. If you want ongoing help after launch, a small monthly plan covers:
- new landing pages for campaigns
- conversion improvements based on your analytics
- technical SEO monitoring
Who it’s not for
If you need a complex web application, an online store with thousands of products, or a membership platform, this package isn’t the right fit. Look at SaaS MVPs or Shopify custom apps instead. This package is for businesses whose website’s main job is to explain what they do clearly and turn the right visitors into conversations. For that job, a fast, focused site beats a feature-heavy one almost every time.